Building the future of
local discovery.
A fair digital city where quality wins. No ads. No pay-to-play.
Just you and your community.
Be part of the change
where quality wins.
Local discovery has become pay-to-play. Ads, commissions,
and opaque algorithms decide who gets seen.
Frend Hub puts you back in control. We translate your physical
excellence into a stunning digital presence that you own completely.
Pay to Exist
Quality doesn't determine who gets found. Ad budgets do. Small venues lose by default to chains that outspend them.
With Frend Direct discovery. QR, link, or search — no bidding required.
Their Cut
Booking platforms take fees. Delivery apps take 15–30% per order. Promoted listings cost extra. Every layer of the digital stack is designed to monetize your success.
With Frend One flat subscription. No commission on what you sell.
Their Customer
The platform owns the relationship. You supply the product, they own the data and the inbox. When they change their terms, your business changes with it.
With Frend Your presence, your customer. No middleman between you and them.
Their Rules
Algorithm changes overnight. Ranking drops without warning. You spent years building a reputation on someone else's land.
With Frend Your Hub doesn't change when their product does. You own your digital presence.
Your products
are the business.
Your products are the core of your business — the dish, the service, the thing people actually come for. Online, they barely exist. People don't search for a venue name — they search for what they want to eat or buy. And right now, your products aren't where that search ends.
The Hub
Hub is the one place you manage.
Frend Hub is the home your products and services have never had. This is what the industry is missing — there is no proper place for what a local business actually sells. It exists in fragments: a partial entry on one platform, an outdated listing on another, none of it complete, none of it owned by you. Hub is that record. You build it once — every product, every service — and from there it distributes. Your Frend profile, your QR codes, every channel that connects to it pulls from the same place. There is no scattered version anymore. There is one version, and it's yours.
The product
Every item gets a page your customers actually want to see.
A photo that makes someone hungry before they arrive. A description their regulars forward to friends. Every allergen listed, every variant clear, the price live. Its own URL — frend.app/cafe-aurora/wild-salmon-soup — that a food blogger can link to, a customer can share, and you can drop into any campaign.
Discovery
Found by people who don't know you yet.
Someone doesn't know your name. They open Frend, or search nearby, or ask what's good for lunch. What they find is your salmon soup — the photo, the description, the price — in their language, ready to act on. You're not advertising. You're just present, with something real to show.
Cafe Aurora
LiveWild Salmon Soup
€14.50
Freshly caught wild salmon, creamy broth, made fresh each morning. Served with sourdough rye bread.
Available in
Best salmon soup in Helsinki — worth every visit.
Always fresh. I send the link to friends who visit.
Shareable link
frend.app/cafe-aurora/wild-salmon-soup
Take control of
your digital presence.
Right now your business information lives in five different places — website, POS, delivery apps, discount platforms, social posts. None of it is complete. None of it agrees. That's not just a management headache. It's why local search never quite works, and why AI gets it wrong. Hub starts here.
The Hub
One complete record. Every channel pulls from it.
Somewhere right now, your hours are wrong on Google. Your menu is months old on the delivery app. Your prices don't match across platforms. Not because you're not working — because there's no single place to work from. Hub is that place. Not a listing or a profile — a structured master record for everything your business sells, with every product, every detail, properly built and owned by you. When something changes, you change it once. Every channel connected to Hub reflects it. One version, yours, complete.
The product
Every item gets its own page — like ecommerce, for local.
Search for a dish online today and you'll get a list of restaurants. You wanted a product — you got a venue. That's because local businesses have never had real product pages, only listings. Ecommerce solved this years ago: every item has its own URL, its own photo, its own search ranking. Frend brings that to local. Every item in your menu or catalogue becomes a full page — photo, description, allergens, price, variants, reviews — with its own shareable link. A food blogger can write about it. A customer can forward it. You can drop it into any campaign. Your product, finally with a proper presence online.
Discovery
Found without paying to be found.
You don't buy placement on Frend. No ads, no campaigns, no paying to appear in someone's feed. Visibility comes from being present correctly — a complete profile, live products, accurate information. Every product page is automatically indexed for Google and AI search in 20+ EU languages. Someone asks ChatGPT what's good for lunch nearby. Someone searches in Finnish, or German, or French. If you're on Frend, you're there — in their language, with real information, ready to act on. That's not marketing. That's just existing, properly.
Cafe Aurora
LiveWild Salmon Soup
€14.50
Freshly caught wild salmon, creamy broth, made fresh each morning. Served with sourdough rye bread.
Available in
Best salmon soup in Helsinki — worth every visit.
Always fresh. I send the link to friends who visit.
Shareable link
frend.app/cafe-aurora/wild-salmon-soup
Take control of
your digital presence.
Your business has never had a proper home online. Not really. There's a Google listing, a delivery profile, some posts. None of it complete, none of it current, none of it yours to control. Hub is that home — and from there, everything else follows.
The Hub
You update it once. It's current everywhere.
There's no single place right now where your business info actually lives — complete, owned by you, up to date. It's scattered: website, POS, delivery apps, social posts. You fix one thing and three others go stale. Hub is that one place. Every product, every service, every detail, in a profile that's yours. Change something once — it's current everywhere, immediately.
The product
Every item gets its own page — like ecommerce, for local.
Search for any dish online. You get a list of restaurants — not the dish. That's because local businesses have never had product pages, only venue listings. Ecommerce solved this 20 years ago. Frend brings it to local. Every item you sell gets a real page — photo, description, allergens, price, reviews, its own link. A customer can find it directly, forward it, book from it. Your product, online the way it should have always been.
Discovery
Found without paying to be found.
No ads to run. No budget to manage. No algorithm to game. Every product on Hub is automatically indexed for Google and AI search — in 20+ EU languages — the moment it goes live. Someone asks ChatGPT for a good lunch spot. Someone searches in German. If you're on Frend, you show up, in their language, with your real information. Visibility as a side effect of just showing up.
Cafe Aurora
LiveWild Salmon Soup
€14.50
Freshly caught wild salmon, creamy broth, made fresh each morning. Served with sourdough rye bread.
Available in
Best salmon soup in Helsinki — worth every visit.
Always fresh. I send the link to friends who visit.
Shareable link
frend.app/cafe-aurora/wild-salmon-soup
Take control of
your digital presence.
Your menu is on your website — from two years ago. Your specials are on Instagram — if you posted today. Your hours on Google haven't been right since last spring. And somewhere, a customer is looking at a dish you no longer serve and deciding whether to visit.
The fix
Hub is the one place you manage.
New platforms appear like mushrooms — every year another dashboard to maintain, another version of your truth drifting. Hub is the one stable place your business information actually lives. You change a price there, and every surface that draws from it is current — your Frend profile, your table QR, every shared link, every channel that integrates with it. Not because you remembered to sync them. Because there is only one record.
What follows
Every item gets a page your customers actually want to see.
A photo that makes someone hungry before they arrive. A description their regulars forward to friends. Every allergen listed, every variant clear, the price live. Its own URL — frend.app/cafe-aurora/wild-salmon-soup — that a food blogger can link to, a customer can share, and you can drop into any campaign.
Trust
Reviews on the dish, not just the venue.
A 5-star venue tells people you're good. Reviews on the wild salmon soup tell them to order it. Customers review individual items — trust builds exactly where the decision gets made.
Reach
In their language, before they know your name.
Hub translates every item automatically — Finnish, German, French, Polish, 20+ EU languages. Each version is indexed. A German tourist finds your salmon soup in German. A French visitor reads your menu in French. You wrote nothing. And when someone asks an AI assistant where to find wild salmon soup in Helsinki, the rich product data in every language is what takes them to your door.
Cafe Aurora
LiveWild Salmon Soup
€14.50
Freshly caught wild salmon, creamy broth, made fresh each morning. Served with sourdough rye bread.
Available in
Best salmon soup in Helsinki — worth every visit.
Always fresh. I send the link to friends who visit.
Shareable link
frend.app/cafe-aurora/wild-salmon-soup
Your menu is wrong
somewhere right now.
Not because you're careless. Because keeping five platforms current while running a business is a part-time job you never signed up for. You updated your website. You forgot Google. Now someone arrives at 8:30 and you closed at 8.
And it keeps getting worse. New platforms appear constantly — every year another place you're supposed to be on, another dashboard to manage, another version of your truth drifting further from reality.
The problem
You're not managing a business. You're managing platforms.
Google. Facebook. Instagram. Your website. Wolt. Each one needs its own update when anything changes. Each one ages at a different rate. And none of them are yours — they own the customer, you maintain the data.
The direction
One stable place. Everything draws from it.
Hub is where your business information actually lives. Not a platform you update alongside five others — the source. New channels come and go. Your Hub stays current, and the right information is always one place away.
From your Hub
to their table.
A customer walks in. They scan the QR on the table. In seconds, your full menu is on their phone — no app to download, no account to create. They order, they pay, and your kitchen gets it. The same profile you built in Hub is now working in the room.
QR at the table
Every space gets a QR code linked to its active menu. Frame it on the table, stick it at the counter, print it on a receipt. One scan opens the experience.
Any phone, any browser
No app needed. The menu opens in their browser — Safari, Chrome, anything. If they have the Frend app, it opens there. No friction either way.
Order and pay, right there
They browse, pick, and pay — walk-in, table order, or pick-up. You get the order. They get confirmation. The same purchase flow as everything else in Hub.
Cafe Aurora
Updated just now · Helsinki
Table QR
Scan to order
Item page
Shareable link
Our features —
dive deeper
Start with the essentials today (Digital Menu), then grow into the rest as we ship the full ecosystem. Click a feature to expand.
Digital Menu
Core
Digital Menu
Core Memberships
Planned
Memberships
Planned Reservations
Planned
Reservations
Planned Venue & Equipment Rent
Planned
Venue & Equipment Rent
Planned Delivery Management
Planned
Delivery Management
Planned Payments
Planned
Payments
Planned Additional Services
Planned
Additional Services
Planned Integrations
Planned
Integrations
Planned Store
Planned
Store
PlannedPlanned features are roadmap items and may evolve.
Built for your
type of business.
The city is hungry.
They just can't find you.
Your specials live and die on Instagram. Your best dish has no URL, no photo anyone can share, and no presence anywhere customers actually search. Delivery apps take 30% and own the customer. You're invisible unless you're paying to be seen.
Hub gives your menu a permanent home. Add a dish once — photo, allergens, price, description — and it's immediately live, indexed for search, and auto-translated into 20+ languages. Change a price or update a daily special once. It's current everywhere. No platform catch-up.
A German tourist types "salmon soup Helsinki" and finds your exact dish — in German, with a shareable link, with reviews — before they even know your name. That's the gap Hub closes.
Cafe Aurora
Helsinki · Updated just now
Wild Salmon Soup
€14.50
Freshly caught, creamy Finnish tradition.
Today's Special
€12.00
Ask your server — updated live.
Finnish Meatballs
€11.00
Lingonberry sauce, mashed potato.
Uniting
the local harvest.
People nearby want your produce. They just can't find it. They check your Instagram from two weeks ago, guess what's at the market, and give up. The produce exists. The problem is no one can find it.
Hub gives you a live catalog — what you have today, right now. Locals search for raw honey or sourdough bread and find you because you listed it this morning. Set your pickup modes: on-site, pre-order, or market pop-up. Tell people where you'll be that day and they come to you.
Someone searching for fresh blueberries finds your harvest before they know your farm's name. No ad spend. No discount platform. Visibility as a side effect of just showing up.
Green Valley Farm
Local Produce · Helsinki
Organic Blueberries
€5.50
250g
Raw Forest Honey
€12.00
500g
Sourdough Bread
€4.50
loaf
Run it all
from one place.
If your business has more than one location — a second restaurant, a seasonal pop-up, a food truck, a farm stall — each one is a separate place in Hub. Add it once and it's under the same account. No separate logins, no starting from scratch.
Within any location, you can have different parts. A restaurant and a bar in the same building. A cafe with a produce shelf. Each part has its own menu, its own orders, its own bookings — but you manage all of them from one dashboard. Your customer opens your place and sees everything you offer.
Frend Hub can publish the right customer experience for each part of the business while everything stays connected in one shared hub.
Predictable pricing.
Zero commissions.
The kind of digital infrastructure only big chains could afford — now available to every independent business. One flat rate per active space. No commissions, no cuts, no surprises.
Early Adopter Plan
Lock in our lowest rate forever by joining during early access. Full feature set included.
per active space · VAT included
Transparent costs
The monthly fee covers your full Hub. Some optional features carry provider costs we don't control — payment processing fees and SMS notification costs are passed through at provider rate, with no markup from us.
Request early access
Tell us about your business. We'll be in touch.
You're on the list.
We'll be in touch soon.
Starting with
the ones who need it most.
Local producers nobody can find. Restaurants invisible because they're off every platform. We start there — and build until the city is covered enough to work on its own.
First 200 businesses
Local producers grow real food and supply local restaurants — but nobody can find them or what they make. Restaurants outside delivery platforms are invisible to anyone who doesn't already know they exist. Their menu changes daily. Nobody sees it. These are the businesses that need this most. Vantaa and Helsinki first.
When the App starts working
At 200–300 businesses, the city is covered enough that someone who has never heard of Frend gets real value from it. A tourist arriving at Helsinki-Vantaa opens the App and finds dishes, services, and local products in their own language — without asking anyone. This is when the platform stops depending on word of mouth and starts growing on its own.
Consumer App, publicly
Helsinki and Vantaa working, we go to other Finnish cities. New types of businesses join — wellness studios, local stores, bookable spaces. Every business that has something real to offer but no proper way to show it.
EU expansion
Finland working, we go to the rest of Europe. The same problem exists in every city — local businesses invisible, local products unfindable. City by city, the same way we started here.
Building a fair
digital ecosystem for creators
Frend is creating infrastructure where local businesses can be discovered fairly — so quality wins, and value stays local.
The goal isn’t another platform you feed. It’s a transparent system that makes local life trustworthy and easy to navigate — for customers, and for the businesses that keep the city alive.
Want to talk? Email us
Mission
Restore visibility to creators who deserve it.
We’re building a fair way for people to discover local restaurants, bars, cafes, clubs, and services. Visibility should come from relevance, quality, and up‑to‑date information, not ad budgets.
Vision
A digital city you can trust.
One view of what your city offers right now — built on real‑time, trustworthy information maintained by the businesses themselves. Frend doesn’t sell attention; it shows reality.
Why it matters
You own your data.
When information is accurate and centrally managed, you stop wasting hours updating five different platforms. You retain control over your customer relationships and your digital presence.
I've tried all-in-one tools before. What's actually different here?
Most tools add a layer on top of the same fragmented mess — they connect your apps, they don't replace the problem. Hub is the source of truth itself: one place where your information actually lives, that you own. When you update something, it's correct everywhere immediately. That's not a sync tool. That's a different starting point.
Do my customers need to download an app?
No. A QR code at your table or door opens directly in the browser — no download, no account required. Customers browse, order, and pay right there. The Frend App exists for those who want it, but your experience never depends on it.
I'm already on Wolt or Bolt. Can I still use Frend?
Yes. Hub doesn't ask you to leave anything. You manage your information in one place and your other channels work alongside it. If you want to reduce platform dependency over time, everything you need is already there.
My menu is in Finnish. Do I have to translate it myself?
No. Every product and service you add to Hub is automatically translated into 20+ EU languages. A German tourist finds your menu in German. A Japanese visitor reads it in Japanese. You write it once.
What happens to my data if this doesn't work out?
It's yours. Your product catalogue, your customer data, your transaction history — you own all of it and can export it at any time. We don't monetize your data and we don't hold it hostage.
Food & Drink
The city is hungry.
They just can't find you.
Search for food nearby and you get ads, chains, and menus from six months ago. Your daily special doesn't exist online unless you've posted it on five platforms. Platforms that do list you take 15–30% per order and own your customer.
01
One source of truth for everything you serve.
Your Hub is the master record. Menu, specials, prices, hours — all in one place. Every QR code, profile, and shareable link pulls from it live. Update once, it's current everywhere.
02
Every dish gets its own rich, shareable page.
Photos, dietary tags, description, price — each item has a dedicated page with a direct link. Share today's special in a story, drop a dish into a campaign, send it to a regular. The information travels.
03
Found in any language, with or without a QR.
Frend App is a city-wide discovery layer — not just a QR reader. Customers search nearby and find you by what you're actually serving today, browse your menu in their own language, and order ahead or at the table. Every item is also an indexed page in 20+ EU languages, so a visiting tourist finds your salmon soup in German before they know your name.
Cafe Aurora
Updated just now · Helsinki
Table QR
Scan to order
Item page
Shareable link
Local Produce
Green Valley Farm
Local Produce · Helsinki
Organic Blueberries
€5.50
250g
Raw Forest Honey
€12.00
500g
Sourdough Bread
€4.50
loaf
Uniting the
local harvest.
Finding fresh, local products means checking five different websites, guessing what's at the market, or just giving up. The produce exists. The problem is no one can find it.
Your live stock, on the city map.
List what you have today. Frend puts you in a city-wide catalog so locals can find what's actually available right now — not last week's Instagram post.
On-site, pickup, delivery, or market pop-up.
Customers open the Frend App, find your farm, and buy however works for both of you. Set up a market pop-up and locals know exactly where to find you that day.
Take control of your
digital presence.
Frend Hub is the tool for digitizing any physical venue and its offerings. Stop chasing updates across platforms and start managing what's real.
The city is hungry.
They just can't find you.
The Problem
The city can't find you.
When someone searches for food nearby, they get ads and menus from six months ago. Your daily special is invisible. Platforms that do surface you take 15–30% per order and own your customer relationship.
Your Hub
One update, live everywhere.
Publish your menu in Frend Hub once. Every change — a new dish, a sold-out item, today's special — goes live instantly across the Frend App, your table QR codes, and your shareable link.
Frend App
Discovered, ordered, paid.
Customers find you by what you actually offer today — no paid placement. They see your live menu, scan the QR at their table, and order and pay in-app. You get the sale and the customer relationship.
Digital menu preview
Cafe Aurora
Updated just now • Shareable link + QR
Wild Salmon Soup
€14.50
Freshly caught, creamy Finnish tradition.
Organic Honey
€8.00
Local raw honey from Green Valley.
Uniting the
local harvest.
Green Valley Farm
Local Produce • Helsinki
Organic Blueberries
€5.50
250g
Raw Forest Honey
€12.00
500g
Sourdough Bread
€4.50
loaf
The Problem
The local food ecosystem is scattered.
Finding fresh, regional products usually means checking five different farm websites, relying on fragmented social media posts, or guessing what's at the market today.
Your Hub
Join the city-wide catalog.
Frend Hub brings all local producers into a single, digital homebase. Share your live stock and join a catalog that makes it effortless for locals to find, trust, and support your offerings.
Frend App
Found, visited, bought.
Customers open the Frend App, find your farm or store, and see what's in stock today. Buy on-site with the app, arrange pickup, or order for delivery. Set up a market pop-up and locals know exactly where to find you.