Own Your Visibility
No more competing or paying platforms to be seen. Your real products and quality become discoverable naturally because everything is in one owned, always-current place.
Frend Hub
Building the future of
local discovery.
A fair digital city where quality wins. No ads. No pay-to-play.
Just you and your community.
✦ The problem
The local path is
upside down.
Customers miss the real local offer at the moment they need it. Businesses end up paying with time, margin, and control just to stay visible.
Customer
Your customers want something good right now. The system gives them noise instead.
Your customers are craving quality local food, a perfect product or a real experience at this exact moment. But instead of seeing the best nearby offers, they get interrupted by paid ads and generic promotions — even when they’re not searching for anything. The truly great local stuff (the one you pour your heart into) stays completely hidden.
Ads bombard them when they’re not even looking
Platforms monetise attention and data instead of showing real quality
The best nearby offers almost never surface
Customers feel frustrated and often miss or never discover the genuine local quality they actually want
Business
You make the product. Others rent the path around it.
You do the actual work. Platforms step between you and the customer, turn visibility into something you have to buy back, sell your customer data, and make staying visible a never-ending second job.
You compete against other businesses for attention you shouldn’t have to pay for
Your customer data and relationship get taken from you
Managing channels becomes constant unpaid work and stress
Business
You make the product. Others rent the path around it.
You do the actual work. Platforms step between you and the customer, turn visibility into something you have to buy back, sell your customer data, and make staying visible a never-ending second job.
You compete against other businesses for attention you shouldn’t have to pay for
Your customer data and relationship get taken from you
Managing channels becomes constant unpaid work and stress
Customer
Your customers want something good right now. The system gives them noise instead.
Your customers are craving quality local food, a perfect product or a real experience at this exact moment. But instead of seeing the best nearby offers, they get interrupted by paid ads and generic promotions — even when they’re not searching for anything. The truly great local stuff (the one you pour your heart into) stays completely hidden.
Ads bombard them when they’re not even looking
Platforms monetise attention and data instead of showing real quality
The best nearby offers almost never surface
Customers feel frustrated and often miss or never discover the genuine local quality they actually want
Owned presence
Take control of your
digital presence.
Frend Hub is the one place that actually belongs to you. It powers the Frend Super App where customers discover real local quality — without ads, commissions or middlemen.
End the Constant Work & Stress
Update once. Menus, stock, prices, events and availability stay accurate everywhere — on Google, AI search and in the Frend App. No more late-night updates across scattered channels.
You Own Your Data & Relationships
Your customer data and direct connection belong to you. No platform sells it or stands between you and the people who love what you make.
Quality Finally Gets Found
Customers see your actual offerings exactly when they want them — not irrelevant ads or generic noise. The best local food, products and experiences become visible again.
Be part of the change
Be part of the change
where quality wins.
We're building this with early businesses who want a fairer way to be found. Join early access, shape the product, and help us get this right.
The money you make is yours.
No commissionsNo per-order cutNo hidden fees
Fair means you keep what you earn.
Quality decides who gets found.
No paid rankingsNo ad budgetsNo algorithm games
The best work wins. Not the biggest spend.
Your customers are yours.
No middlemenNo data sellingNo rented relationships
The connection belongs to you.
The money you make is yours.
No commissionsNo per-order cutNo hidden fees
Fair means you keep what you earn.
Quality decides who gets found.
No paid rankingsNo ad budgetsNo algorithm games
The best work wins. Not the biggest spend.
Your customers are yours.
No middlemenNo data sellingNo rented relationships
The connection belongs to you.
Join if you want to help build the version where quality does not have to pay rent to be found.
Join early access Use cases
Built for every
local business type.
Storefront
Permanent shops with a physical location and daily foot traffic.
Restaurant & Cafe
Full-service dining, daily menus, seasonal dishes.
Bar & Club
Evening venues, cocktail bars, live music.
Farm Store
Local producers and market sellers with seasonal products.
Food Truck
Mobile kitchens that move with the city.
Pop-up
Temporary events, seasonal markets, limited-time concepts.
Take control of
your digital presence.
Right now your business information lives in five different places — website, POS, delivery apps, discount platforms, social posts. None of it is complete. None of it agrees. That's not just a management headache. It's why local search never quite works, and why AI gets it wrong. Hub starts here.
The Hub
One complete record. Every channel pulls from it.
Somewhere right now, your hours are wrong on Google. Your menu is months old on the delivery app. Your prices don't match across platforms. Not because you're not working — because there's no single place to work from. Hub is that place. Not a listing or a profile — a structured master record for everything your business sells, with every product, every detail, properly built and owned by you. When something changes, you change it once. Every channel connected to Hub reflects it. One version, yours, complete.
The product
Every item gets its own page — like ecommerce, for local.
Search for a dish online today and you'll get a list of restaurants. You wanted a product — you got a venue. That's because local businesses have never had real product pages, only listings. Ecommerce solved this years ago: every item has its own URL, its own photo, its own search ranking. Frend brings that to local. Every item in your menu or catalogue becomes a full page — photo, description, allergens, price, variants, reviews — with its own shareable link. A food blogger can write about it. A customer can forward it. You can drop it into any campaign. Your product, finally with a proper presence online.
Discovery
Found without paying to be found.
You don't buy placement on Frend. No ads, no campaigns, no paying to appear in someone's feed. Visibility comes from being present correctly — a complete profile, live products, accurate information. Every product page is automatically indexed for Google and AI search in 20+ EU languages. Someone asks ChatGPT what's good for lunch nearby. Someone searches in Finnish, or German, or French. If you're on Frend, you're there — in their language, with real information, ready to act on. That's not marketing. That's just existing, properly.
Cafe Aurora
LiveWild Salmon Soup
€14.50
Freshly caught wild salmon, creamy broth, made fresh each morning. Served with sourdough rye bread.
Fish Dairy Gluten-free option
Available in
EN FI DE FR ES IT SV NL PL CS
+14
★★★★★
4.8 · 23 reviews MK
Best salmon soup in Helsinki — worth every visit.
TS
Always fresh. I send the link to friends who visit.
Shareable link
frend.app/cafe-aurora/wild-salmon-soup
I've tried all-in-one tools before. What's actually different here?
Most tools add a layer on top of the same fragmented mess — they connect your apps, they don't replace the problem. Hub is the source of truth itself: one place where your information actually lives, that you own. When you update something, it's correct everywhere immediately. That's not a sync tool. That's a different starting point.
Do my customers need to download an app?
No. A QR code at your table or door opens directly in the browser — no download, no account required. Customers browse, order, and pay right there. The Frend App exists for those who want it, but your experience never depends on it.
I'm already on Wolt or Bolt. Can I still use Frend?
Yes. Hub doesn't ask you to leave anything. You manage your information in one place and your other channels work alongside it. If you want to reduce platform dependency over time, everything you need is already there.
My menu is in Finnish. Do I have to translate it myself?
No. Every product and service you add to Hub is automatically translated into 20+ EU languages. A German tourist finds your menu in German. A Japanese visitor reads it in Japanese. You write it once.
What happens to my data if this doesn't work out?
It's yours. Your product catalogue, your customer data, your transaction history — you own all of it and can export it at any time. We don't monetize your data and we don't hold it hostage.
About us
Building a fair
digital ecosystem for creators
Frend is creating infrastructure where local businesses can be discovered fairly — so quality wins, and value stays local.
The goal isn’t another platform you feed. It’s a transparent system that makes local life trustworthy and easy to navigate — for customers, and for the businesses that keep the city alive.
Want to talk? Email us
Mission
Restore visibility to creators who deserve it.
We’re building a fair way for people to discover local restaurants, bars, cafes, clubs, and services. Visibility should come from relevance, quality, and up‑to‑date information, not ad budgets.
Vision
A digital city you can trust.
One view of what your city offers right now — built on real‑time, trustworthy information maintained by the businesses themselves. Frend doesn’t sell attention; it shows reality.
Why it matters
You own your data.
When information is accurate and centrally managed, you stop wasting hours updating five different platforms. You retain control over your customer relationships and your digital presence.